Building The Ultimate Sports Superfan Experience

Case Study Oilers+

In Building the Ultimate Sports Superfan Experience, we outline the circumstances that led the Edmonton Oilers to go direct-to-consumer and how Endeavor Streaming helped them connect with their audiences in new ways.  

When the National Hockey League (NHL)’s Edmonton Oilers recognized fan demand for original, exclusive team content, they partnered with Endeavor Streaming to launch Oilers+leveraging a programming and growth strategy catered to their superfan audience.


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