Press Release

Sky PerfecTV Partners with Endeavor Streaming to Launch New Football Streaming Service in Japan

New, direct-to-consumer service delivering live and on-demand Bundesliga content

Endeavor Streaming has been selected by SKY Perfect JSAT (SPTV), Japan’s largest satellite pay TV company, as the official streaming provider for their new streaming service, SPTV Bundesliga LIVE.

As the new and exclusive digital home for live and on-demand Bundesliga content in Japan, SPTV Bundesliga LIVE will be available to SPTV subscribers, as part of their TV bundle, and to non-SPTV subscribers through additional streaming subscription packages. The service is available on web, iOS and Android devices, as well as Chromecast and Airplay.

Powered by Endeavor Streaming’s end-to-end OTT streaming platform, customers can watch live games and VOD catch-up content localized to Japanese. Customers can also interact with real time data overlays, providing a truly personalized OTT viewing experience. The data services and associated interactivity features have been developed by the DFL Group, with the support of German company TeraVolt.

SPTV chose to partner with Endeavor Streaming due to their proven track record in deploying end-to-end, high-quality, multi-platform OTT services, for some of the largest sports federations and brands. Endeavor Streaming’s extensive experience in delivering localized language and UI designs added further value to the partnership.

“Endeavor Streaming is proud to partner with SKY Perfect in delivering a true next-generation OTT streaming service. A fully localized Japanese experience, with fantastic Bundesliga content, coupled with enhanced live data and interactivity features will offer SKY PerfecTV! customers the engaging viewing experience that today’s fans demand,” said Fred Santarpia, President at Endeavor Streaming. “We look forward to continuing to innovate with SKY Perfect and expanding our presence in the APAC region”.

“We are very pleased to launch the ‘Bundesliga LIVE App’ with Bundesliga and Endeavor Streaming, which we believe is a great example of a next-generation broadcasting service.

This will be a great viewing experience for our customers.  We are committed to continuing to improve our services to provide the world’s greatest football league’s content to our customers,” said Takahito Okunaga, Executive Officer, Group President, Media Business Group, of SKY Perfect JSAT Corporation.”


About Endeavor Streaming  

Endeavor Streaming is a global leader in premium video distribution for live and on-demand content across sports, entertainment, and media. The company’s complete, end-to-end streaming platform pairs best-in-class technology with a host of robust capabilities, enabling rights owners to maximize the management, delivery and monetization of content at high-scale. Endeavor Streaming is a trusted partner for leading global brands, delivering tens-of-thousands of major tentpole events annually including WrestleMania and UFC 257 and powering streaming services including WWE Network, UFC FIGHT PASS, NBA League Pass, Univision NOW, PrendeTV and others. 

About SKY PerfecTV

SkyPerfecTV is a DBS service providing satellite television and programming services in Japan. Operated by Sky Perfect JSAT Corporation, Sky PerfecTV has over 100 channels distributing to over 2.8 million subscribers in Japan. Sky PerfecTV has been broadcasting Bundesliga since 2017/2018 season and have become the exclusive media partner since 2020/2021 season.